What Marketers Should Consider in Budgeting for 2011

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.


Karsten Weide

IDC, September 2010

As a new year approaches in an uncertain economy, budgets may be squeezed. With that in mind, IDG Strategic Marketing Services Director Howard Sholkin asked IDC’s Karsten Weide for his guidance as you draw up budgets for 2011.


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