Twitter’s Official Analytics Product Has Arrived

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.

Mashable, 11/17/10

Twitter has started inviting a select group of users to test a new analytics product, Mashable has learned. Such a product has been rumored for some time, and a Twitter executive said earlier this year that Analytics would debut by the end of 2010.

With Twitter Analytics, users will be able to see a plethora of data about their account; for example, information about which tweets are most successful, which tweets caused people to unfollow, and who the most influential users are that reply and retweet their messages.

Read more

Want to partner with IDG?

Click here to get started