HOW TO: Use Social Media to Enhance Your Event

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.

Mashable, 11/21/10

Using social media to enhance events might seem like a no-brainer, but many conferences — even social media ones — fail to take full advantage of the low-hanging fruit that social platforms offer, like ways for attendees to communicate with each other, broaden their participation, share information and have fun. If you’re planning a conference, here are some ways to incorporate social networking into your big day.

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