Digital Ad Ecosystem Vibrant, Growth To Remain Robust Says Blackstone Group SVP Allen

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.

Adexchanger, 11/29/10

Ken Allen is Senior Vice President, Blackstone Advisory Partners L.P., an advisory and investment firm. First, can you give a quick background on you, Blackstone and your responsibilities today?

KA: Blackstone is one of the world’s leading advisory and investment firms. The firm was originally founded in 1985 as a boutique M&A advisory firm by Steve Schwarzman and Pete Peterson and advisory has remained core to the firm’s activities for over 25 years. Our firm has advised on some of the most important and complex transactions worldwide, including advising AIG and Ford in their restructuring during the recent financial crisis, Reuters in its sale to Thomson Corporation, Microsoft in its search negotiations and partnership with Yahoo!, and Xerox in its purchase of Affiliated Computer Services.

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