©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.
Gartner News Release, 12/8/10
Worldwide connected e-reader sales to end users are forecast to total 6.6 million units in 2010, up 79.8 percent from 2009 sales of 3.6 million units, according to Gartner, Inc. In 2011, worldwide e-reader sales are projected to surpass 11 million units, a 68.3 percent increase from 2010.
The market for e-reading devices — portable devices that use an E Ink, e-paper or similar display technology — has become crowded and is at risk of commoditization due to developments in adjacent markets, such as those for media tablets, according to Gartner analysts.