Everything’s connected: Why all marketing will become social

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.

SocialBeat, 12/31/10

We all know the Facebook story or at least saw the movie. A site for college kids to publish their pictures became an Internet phenomenon. But while grandma may now be posting what she ate for breakfast, the real revolution Facebook has created is for advertisers. Brands are salivating at the prospect of reaching the 500 million users who collectively spend over 700 billion minutes a month on Facebook.

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