How Apps Will Be Used by Marketers in Tomorrow's Connected Devices

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.

ClickZ, 1/13/11

Everything is getting “connected” these days, from TVs to home appliances to car electronics to tables! The true benefit for marketers is solving problems for consumers through these new smart devices while promoting their brand. Last year, I covered “Five Application Marketing Trends,” and this year, my column will cover the latest developments in connected devices.

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