Social Media Week 2011: Adam Potashnick

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.

Adam Potashnick,Global Media Director at MediaCom, was interviewed by Kayla Zerby of Morris+King, during Social Media Week 2011 in NYC.

Questions asked during interview include:
What is the key to a successful Facebook strategy?
What are some key learnings from social media programs?

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