IAB Annual Leadership Meeting: Day One Recap

IAB, 2/27/22

More than 750 digital leaders gathered February 27 – March 1 at La Quinta Resort & Club in Palm Springs, CA, for the sold-out 2011 IAB Annual Leadership Meeting—a three-day discussion of the most significant topics for the interactive advertising industry. This year’s passionate debate centered on the pressing issue of “The People vs. Data,” bringing out several themes not to be overlooked as the marketplace matures.

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