B2B Tech Marketing and Social Media: Which Social Media Channels Reach Tech Buyers?

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.

Social networks are increasingly important channels to reach tech prospects. But, not all the networks such as Facebook, LinkedIn, and Twitter are of equal importance, according to a report by Schwartz Communications.

Using research from IDG and other sources, Schwartz Communications provides guidance on where marketers should focus.

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