©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.
Marketing Charts, 4/6/11
Ninety-three percent of marketers use social media to market their businesses, according to a new survey from SocialMedia Examiner. Data from “2011 Social Media Marketing Report” also indicates a significant 90% of marketers said that social media is important to their businesses.
Half of SocNet Marketers Have Less than 1 Yr Experience
About half of marketers engaging in social networking (49%) have less than one year of social media marketing experience. Another 39% have been using it for one to three years, with 11% having more than three years of experience and only 2% having no experience (figures total more than 100% due to rounding).