Why Your Business Needs to Understand the Mobile Market with Catherine Eibner

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.

Under 30 CEO

One out of every seven minutes of media consumption today takes place on mobile devices; the worldwide smartphone market is expected to grow 49.2% in 2011 as more consumers and enterprise users turn in their feature phones for smartphones with more advanced features.

According to the International Data Corporation (IDC) Worldwide Quarterly Mobile Phone Tracker, smartphone vendors will ship more than 450 million smartphones in 2011 compared to the 303.4 million units shipped in 2010. Moreover, the smartphone market will grow more than four times faster than the overall mobile phone market. Read more

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