Marketers are ‘most hard-working and ambitious’

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.


A survey by recruitment firm Robert Walters, found that marketers are some of the most confident professionals, with 84% feeling that their work has a broader impact on the business success. Only 68% of bankers feel that their work impacts the businesses broader success.

They are also among the most hard-working with more than 24% working more than 50 hours a week and more than a quarter (27%) regularly working at the weekend, without any extra pay or recognition. In comparison only 11% of bankers work more than 50 hours a week and 16% work at weekends.

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