Report: Online Ads To Beat Print Spend For First Time

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.

ClickZ

EMarketer forecasts online advertising will edge out print in total spending this year. While it says online dollars have already outstripped newspapers and magazines separately, today’s announcement by the New York-based researcher marks the first time digital is projected to surpass the two combined.

Continue reading… 

 

Want to partner with IDG?

Click here to get started