12 Revealing Stats About B2B Social Media Marketing

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.

Social Media B2B 

Articles about B2B social media marketing adoption often paint a rosy picture of the current landscape, but when you dig in deeper, there are many challenges in effectiveness and understanding the results. In a recent survey of 5,000 B2B marketers from all industries, Penton Marketing Services found some pretty revealing statistics. Click the link for the full report (registration form required).

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