Total Worldwide Social Network Ad Revenues Continue Strong Growth – 47% of revenues will come from the US this year

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.


Worldwide social network ad revenues are still going strong and set to grow nearly 50% this year, according to eMarketer estimates.

eMarketer forecasts advertisers will spend $7.72 billion on social network advertising this year, including paid advertising on social sites and in social games and applications. This year’s growth will be even faster than in 2011, though in 2013 and 2014 eMarketer expects growth rates to fall—but remain in the double digits.

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