Social Media Outsourcing Increases 128% in Two Years [New Report]

©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.


Social Media Examiner’s Michael Stelzner is releasing his 2012 State of the Social Media Marketing Industry report today after his 1:00 PM EST webinar with HubSpot’s Content Strategist Kipp Bodnar, where the two will review all the juicy data. Part of Michael’s research included asking social media marketers whether they’re outsourcing any of their social media marketing tasks, and if so, what specifically they’re outsourcing. Turns out, in 2010, only 14% of marketers outsourced social media marketing. Last year, that number doubled to 28%. And this year, the percentage rose yet again, with32% of marketers outsourcing social media.

Read more…

Want to partner with IDG?

Click here to get started