Twitter Pushes to Boost Site’s Utility

Wall Street Journal

Twitter Inc. Chief Executive Dick Costolo on Monday outlined priorities for making the short-messaging service more useful—efforts that could also put the company into increasing conflict with its allies. In a meeting with The Wall Street Journal, Mr. Costolo said Twitter is working to expand a fledgling plan to help its users make sense of blasts of messages that are concentrated around major events and sports, essentially building up more of a presence around live “tentpole”-like events. Twitter is also trying to make it easier for third parties, such as conference organizers, to organize Twitter posts around smaller-scale gatherings.

Continue reading… 

Want to partner with IDG?

Click here to get started