©IDG Communications, Inc. Photo contributed by Matthew Mikaelian.
Network World (US)
FRAMINGHAM – After 25 years Microsoft is hanging up its old corporate logo in favor of a new one that includes a squared off version of its four-color window pane and a typeface that is more in line with its Windows 8 logo. The logo was scheduled to be revealed this morning at the grand opening of a Microsoft Store in Boston as well as in stores in Seattle and Bellevue, Wash.
The font used in the logo is called Segoe, a thinner type than that used in the old logo and the same as the one used in the Windows 8 logo. The accompanying Windows symbol in red, green, yellow and blue is a squared off version of the old Windows flag symbol that had wavy horizontal and vertical lines, says the company’s head of brand strategy, Jeff Hansen, in the Official Microsoft Blog.