Advertising & Marketing Events
Event Date Location

IABC World Conference

06/24/2012 - 06/27/2012 Chicago Illinois

Predictive Analytics World

06/25/2012 - 06/26/2012 Chicago ILlinois

CMO Strategy Summit

07/18/2012 Chicago ILlinois

Inbound

08/27/2012 - 08/30/2012 Boston Ma

The Future Starts Now: PRSA International Conference

10/13/2012 - 10/16/2012 San Francisco CA

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Tech Marketer's Guide to B2B

News, video, events, blogs about Technology Business and Marketing for high tech business-to-business from IDG Knowledge Hub.

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IDC’s 2011 Annual Buyer Insight Study – Michael Gerard Discusses Results

idc IDCs 2011 Annual Buyer Insight Study   Michael Gerard Discusses Results

IDC, Michael Gerard

You can also access the accompanying full report here or contact Michael Gerard directly if  you would like to  a complimentary copy of the report. His email is [email protected]

 

IDC Top 10 2012 Predictions

IDC1 300x96 IDC Top 10 2012 Predictions

 

 

 

IDC Predictions 2012: Competing for 2020, Featuring Frank Gens (Senior VP, Chief Analyst, IDC)

To access the full FREE research report please click here

IDG World Tech Update – Week of 11/21/11

IDC2 e1322687983514 300x96 IDG World Tech Update   Week of 11/21/11

 

 

 

IDC Press Release

Facebook is reportedly getting into the smartphone business in the next year.  That story and holiday gift giving reviews from Nick Barber of the IDG News Service…

Join us this week on World Tech Update for our special holiday gift guide where we take a look at tablets, e-readers, gaming and more.

World Tech Update, Nov. 17, 2011

Coming up on World Tech Update this week the Nook Tablet has a secret, Google Music graduates from beta, Samsung plans a modified Galaxy Tab for Germany, developers speed date with potential employers, Microsoft presents its home of the future and a new app helps preserve memories.

IDC’s Online Ad Spending Forecast through First Half of 2011 IDC

Karsten Weide

IDC, September 2010

2010 is expected to close with a strong annual growth rate of 14%, but the slow recovery from the recession will limit the size of the increase.
IDC’s Karsten Weide expects online marketing to cool slightly next year.

US Online Ad Spend Jumps 14% in Q1

IDC NewLogo US Online Ad Spend Jumps 14% in Q1

Karsten Weide

IDC

Online advertising continues to grow by double-digit percentages quarter to quarter, following declines during the recession, reports IDC’s Karsten Weide, program VP, Digital Media and Entertainment. But the US recovery doesn’t approach the increases of a few years ago. Weide spoke with IDG Strategic Marketing Services Director, Howard Sholkin, about spending trends in the US and worldwide. Watch the three minute interview below

IDC Tracks Tablet Transition

IDC NewLogo IDC Tracks Tablet Transition

The iPad has introduced new, mobile options for consumers. While tablets may not replace notebooks and other devices, iPads are cutting into their usage. IDC asked business professionals about their iPad purchase and use of the tablets. VP Bill O’Donnell provides an overview of the iPad impact. Watch below…

CES 2011: Interview with C.C. Chapman

Colin Browning, IDG’s Strategic Marketing Services’ Program Developer, interviews C.C. Chapman at 2011 CES.

Check out C.C Chapman’s website: http://www.cc-chapman.com/

Questions for C.C
What have you seen that’s new and different at CES?
What’s the value of CES? Is it about the people around you?

CES 2011: Interview with Carissa O'Brien

Colin Browning, IDG Strategic Marketing Services’ Program Developer, interviews Carissa O’Brien, President of Red Box about her first experience at CES. Colin asks Carissa about what technology products stood out for her. Check out more about Carissa here: http://www.carissao.com/

CES 2011: Interview with Jeff Cutler

Colin Browning, IDG’s Strategic Marketing Services’ Program Developer, interviews Jeff Cutler, social media journalist at 2011 CES. Questions for Jeff What have you seen that’s new and different at CES? What’s the value of CES? Is it about the people around you? What keeps you coming back to CES? Check out Jeff here: http://jeffcutler.com/