| Event | Date | Location |
|---|---|---|
| 05/20/2013 - 05/27/2013 | New York City NY | |
| 05/27/2013 - 05/28/2013 | New York NY | |
| 06/12/2013 - 06/13/2013 | New York City NY | |
| 06/24/2013 - 06/26/2013 | San Francisco CA | |
| 06/26/2013 | ||
| 07/15/2013 - 07/17/2013 | Dana Point Ca | |
| 07/23/2013 | Los Angeles CA | |
| 07/25/2013 | Los Angeles CA | |
| 09/18/2013 - 09/20/2013 | Austin TX | |
| 09/18/2013 - 09/20/2013 | Austin TX |
IDG Global Solutions
To be a successful btob company, you need to combine marketing, sales, and mobile tools. That’s Digitas Senior VP/BtoB Global Practice Lead Dennis Reilly’s opinion as he explained to IDG Global Solutions Director Howard Sholkin. During a BtoB Digital conference in March 2013, O’Reilly was asked to describe what the best companies are doing…..
IDG Global Solutions
How do you put content in front of the right audience, at the right time, in the right context? Dennis Reilly from Digitas provided answers in an interview with IDG Global Solutions Director Howard Sholkin at a BtoB Digital conference in March 2013. Reilly also discussed key marketer issues around digital, content distribution, mobile, and social…
IDG Global Solutions
For the past four years, Cisco Systems has been a winner or runner up in the annual BtoB Social Media Marketing awards program.
Then in 2009, Cisco introduced MyPlanNet game that won BtoB’s Best Integrated Tech category and best tech social marketing program.
Cisco’s social media training program is available at:http://bit.ly/Yq1ALR
IDG Global Solutions
IBM’s Christine Jacobs says content is the foundation for conversation. Jacobs believes successful marketers need to understand their audience, avoidpush marketing, and focus on creating a dialogue. At a BtoB Digital conference in March 2013, IDG Global Solutions Director Howard Sholkin asked Jacobs to share her advice on how to achieve the promise of conversational marketing…
IDG Global Solutions
One of the most important marketing metrics is leads generated. They’re vital to build a sales pipeline and in many cases support marketing spend.
In an interview with IDG Global Solutions Director Howard Sholkin in March 2013 at the BtoB Digital conference, IBM’s Christine Jacobs talks about the importance of both marketing experimentation and turning prospects into customers….
IDG Global Solutions
IBM’s Christine Jacobs said she is laser-focused on paid, owned, and earned media as a marketing director for North America. She gained many insights five years ago when IBM conducted a review of digital marketing. At a BtoB Digital conference in March 2013, IDG Global Solutions Director Howard Sholkin asked Jacobs to explain what she and her colleagues discovered…
IDG Global Solutions
That’s the key piece of advice for marketers this year from IDC’s Karsten Weide. He reported that mobile advertising grew 88% in 2012 to $4.5 billion from $2.4 billion in 2011.
At the BtoB Digital Edge conference in March 2013 in San Francisco, Weide spoke with IDG Global Solutions Director Howard Sholkin, who asked Weide for his predictions about digital marketing for the rest of this year…
Competing on the 3rd Platform with Chief Analyst Frank Gens, SR. VP, Chief Analyst, IDC
2013 will most certainly be a dramatic year of growth, opportunity and peril – for some!
SAP
There are 88 billions Google searches every month and in 2006, there were 2.7 billion per month. Watch the interactive infographic now…
With IDG, stay up to date on the latest digital and social media trends, worldwide marketing services, and more!
