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Fortune 500 Adoption of Social Media Slowing

October 31st, 2011

Marketing Profs

The use of blogging, Twitter, and Facebook among the nation’s largest companies has leveled off in 2011, according to a new study by the University of Massachusetts at Dartmouth. Among companies listed on the 2011 Fortune 500, the use of three key social media platforms–Twitter, Facebook, and blogs—has increased slightly or stayed flat over the previous 12 months:

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