More Time Spent on Social Media than Email Worldwide
eMarketer, 11/5/10
Email most common daily activity, but social racks up more hours
As the social media trend becomes a normal part of life for internet users the world over, it’s also becoming the most time-intensive activity on the web.
The TNS “Digital Life” survey of internet users around the world found in September 2010 that on average, surfers spent 4.6 hours a week on social sites, compared with 4.4 hours on email, the most common internet activity.