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04/23/2014 San Francisco CA

WWW.AMA.ORG : WEB & DIGITAL ANALYTICS – CHICAGO

04/24/2014 Chicago IL

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05/07/2014 - 05/09/2014 Salt Lake CIty Utah

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05/14/2014 - 05/16/2014 New Orleans LA

Internet Week New York

05/19/2014 - 05/25/2014 New York NY

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06/10/2014 - 06/12/2014 Los Angeles CA

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06/24/2014 - 06/26/2014 Vail CO

Content Marketing World

09/08/2014 - 09/11/2014 Cleveland OH

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Cloud Infographic: Big Data Investments

CloudTweaks

We have covered the evolution of Big Data several times over the years and have more recently discussed new areas of interest such as big data in filmsadvertising and even sports. With the growing interest in this area there is certain to be considerable interest and investments being made. Included as an excellent infographic provided by the team at BigData-Startups which jumps right into the topic of investments.

View infographic

Report: Digital Transformation and the New Customer Experience

Brian Solis

We’re under attack! Social, mobile, real-time, cloud, big data…it’s coming at us all at once! Rather than miss out, many brands are jumping from trend to trend as a way of staying relevant in an increasingly digital market.

Facebook, Twitter, Youtube, Foursquare, Instagram, Pinterest…we’re covered. We have and had a strategy for a while now.

Mobile. Yep, we’ve got an app for that…plus we’ve got adaptive and responsive web design that makes old sites new again!

Snapchat…our brilliant strategy vanishes in 5,4,3,2,1.

Jelly? We’ve got the answer.

Whisper, Secret…shhh, don’t tell anyone, but we’re already marketing there.

There’s a difference though between marketing AT people in new channels and learning about their behavior, values, and expectations to optimize their digital experiences and introduce mutually-beneficial outcomes.

Social, mobile, and real-time strategies are not enough. These disruptive technologies are merely just the beginning of a still shaping era of connected consumerism.

Each in its own right is significant affecting how business is done. But customer behavior and expectations, and that of employees for that matter, continue to evolve. And, the list of disruptive technologies that’s pushing business leaders and processes out of their respective comfort zones is far more exhaustive and constant.

Continue reading…

In defense of higher cloud prices

CITEworld

It’s true, the cloud wars are heating up, with Google Cloud Platform announcing major price cuts on Tuesday and Amazon Web Services following suit less than 24 hours later at its own event on Wednesday. As a result, there’s been a lot of the usual back and forth – who’s really cheaper, is it really an apples-to-apples comparison, and what Google’s take on scalable pricing means for the ever-shifting economies of cloud computing.

No matter how you slice it, the public cloud is getting cheaper than ever before, and plenty of customers present and future stand to benefit. But I think that just as there’s a case for going to Whole Foods when you absolutely, positively need GMO-free, pesticide-free, free trade, small batch coffee, there’s always going to be room in the market for a pricier cloud that delivers premium features. In other words, there’s more to a cloud than just the price tag.

Name-drop time: Chris Kemp, Chief Strategy Officer of my former employer, private cloud appliance startup Nebula, likes to refer to Amazon Web Services as the “Walmart of the cloud.” Which is to say that Amazon Web Services is cheap and offers a tremendous range of goods, but the selection of goods themselves are incredibly shallow and purposely designed to appeal to as wide a base of customers as possible. If you just want socks, underwear, and toothpaste, it’s great. If you have a strong brand preference or just like having a wider selection, it’s probably not your first stop.

Google Compute Engine follows along these same lines: It’s a one-stop shop for cloud infrastructure designed to be everything to everyone. Want platform-as-a-service (PaaS)? Yeah, they got that. Just want infrastructure-as-a-service (IaaS)? Yeah, they got that too. Need something a little more in-the-middle? Cool.

Read more…

Computerworld Conference Focuses on Open Source Opportunities in Big Data, Cloud, Mobile and Hardware in the Enterprise

Computerworld

Computerworld’s Annual Open Business Conference is taking place May 5-6, 2014 in San Francisco

Framingham, Mass – March 12, 2014– IDG’s Computerworld—the leading IT media brand dedicated to providing insight into enterprise innovation from core to edge technologies—will address the benefits and innovation open source can bring to cloud, big data, mobile and  hardware initiatives, as well as the resulting legal issues,  at the 2014 Open Business Conference (OBC). More than 400 IT and business leaders, venture capitalists, and attorneys will discuss the pervasive adoption of open source in the enterprise at OBC, taking place May 5-6, 2014 in San Francisco.

“Adoption of open source in enterprise IT strategies continues to accelerate. Computerworld’s 2014 Forecast Study reveals that on-premise software, including open source operating systems, is among the top three tech projects for IT teams this year, along with application development upgrades or replacements and cloud,” said Adam Dennison, vice president and publisher, Computerworld. “The Open Business Conference is the perfect environment for technology solution providers to engage IT decision-makers in conversations on how open source can provide speed, efficiency and cost savings to tech projects.”

The OBC Agenda: Big Data, Cloud, Mobile, Hardware, Legal and More
Open source has matured and evolved as enterprises rely more and more on its enabling technologies and strategies to support IT and business initiatives. The OBC agenda will combine keynote sessions with breakout sessions on innovation and networking sessions aimed at embracing the broad scope of open source opportunities in the enterprise. The conference will focus on open source integration with big data, cloud, mobile technology and hardware as well as the resulting legal issues. Experts will share insight on incorporating technologies like Hadoop, Open Stack, NoSQL and MongoDB into the enterprise.

OBC sponsors are invited to join the conversation by sharing case studies and best practices during speaking sessions and moderating birds of a feather lunch discussions. The insight that sponsor executives capture during these opportunities can facilitate conversations during networking time, building stronger relationships with key IT decision-makers.

Conference Sponsors
The 2014 Open Business Conference underwriters include Hewlett-Packard and WSO2. They are joined by Intel, GoGrid, EnterpriseDB, Palamida, DLA Piper and Fenwick & West as sponsors. For more information regarding sponsorship opportunities, please contact Mike Dutton atmike_dutton@computerworld.com or call 801.358.4231.

Registration Information
To learn more about the Open Business Conference, including the agenda, or to register visit
http://www.openbizconf.com, call 800.883.9090 or emailevents_registration@computerworld.com.

Click here to read full press release

How Data Integration Is Changing the Enterprise Landscape

Virtualization Journal

Two words that are continually brought up in conversations at company meetings are “integration” and “cloud.” According to leading analyst firm Gartner, by 2016 the growth of cloud computing will increase to become the bulk of new IT spend. The relative cost of cloud services as compared to handling integration in-house has historically hindered executives’ decisions to implement cloud services and brokers. However, the undeniable benefits to cloud-based integration have now come to the forefront of consideration for C-level decision makers looking to relieve their companies of compliance challenges and security risks, while increasing the speed of data being transferred and analyzed. Putting the two words together, cloud integration is now more important than ever to tackle increasingly complex integration challenges.

As such, 2014 will be a disruptive year for integration providers, cloud services, Big Data and C-level executives looking to take full advantage of what data integration has to offer. Below are three trends companies can expect to see and incorporate into their businesses in the next year:

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Infographic: Technologies’ Impact on the Network

Network World

Network World’s infographic illustrates the technologies impacting the network and pinpoints where IT executives are with initiatives within existing and emerging technologies. It is designed to be a useful resource to help tech marketers position their products/solutions and messaging more effectively to their target customers and prospects. The statistics included come from Network World’s many research studies providing insight into these influential IT decision-makers.

Fore more information, check out the white paper, Enterprise IT at the Crossroads

NetworkWorld Tech Impact Infographic1 copy Infographic: Technologies’ Impact on the Network

Short Take: Satya Nadella’s cloud priorities for Microsoft

Network World

Keith Shaw chats with Network World’s Brandon Butler about Satya Nadella, who was named the new CEO of Microsoft on Tuesday. Butler discusses the challenges and opportunities for Microsoft in the cloud market with Nadella now in charge.

InfoWorld Announces the 2014 Technology of the Year Award Recipients

InfoWorld  InfoWorld Announces the 2014 Technology of the Year Award Recipients

35 winning products represent the best in information technology today, from cloud to data center to mobile computing
 
Framingham, Mass. – January 15, 2014 – IDG’s InfoWorld, the technology media brand devoted to modernizing enterprise IT, has announced the winners of its 2014 Technology of the Year Awards (click to Tweet). Selected by InfoWorld Test Center editors and product reviewers, InfoWorld’s annual Technology of the Year Awards celebrate the best and most innovative products across the IT landscape.

The 2014 awards recognize 35 products from nearly every corner of information technology including application development, Web and database technologies, cloud computing and software-as-a-service, business intelligence and big data analytics, mobile computing and desktop productivity, and data center hardware. These winning products represent not only the best hardware and software available to IT professionals, but the most important information technology innovations to businesses today.

“InfoWorld’s Technology of the Year Award winners are the best products we know, but they’re more than great products,” said Doug Dineley, executive editor of InfoWorld’s Test Center. “These are the tools that point the way to the data centers, clouds, and applications of tomorrow. They’re the innovations that are changing the way we work and do business.”

InfoWorld’s 2014 Technology of the Year Recipients

Worldwide Big Data Technology and Services Forecast Shows Market Expected to Grow to $32.4 Billion in 2017

IDC PMS4colorversion 1 Worldwide Big Data Technology and Services Forecast Shows Market Expected to Grow to $32.4 Billion in 2017

FRAMINGHAM, Mass., December 18, 2013 – In a newly released study, International Data Corporation (IDC) forecasts that the Big Data technology and services market will grow at a 27% compound annual growth rate (CAGR) to $32.4 billion through 2017 – or about six times the growth rate of the overall information and communication technology (ICT) market. Although there are multiple scenarios that could unfold and many demand and supply variables remain in flux, IDC expects the market to exhibit strong growth over the next five years.

“The Big Data technology and services market represents a fast-growing multibillion-dollar worldwide opportunity,” said Dan Vesset, Vice President for IDC’sBusiness Analytics and Big Data research. “The Big Data market is expanding rapidly as large IT companies and start-ups vie for customers and market share.”

Additional findings from IDC’s forecast include the following:

  • The growth of individual segments of the market varies with cloud infrastructure having the highest CAGR of 49% through 2017.
  • Decision automation solutions based on Big Data technology will increasingly begin to replace or significantly impact knowledge worker roles.
  • A significant amount of data that can be described as Big Data in the datacenters will either get disposed of or archived to the cloud, which will result in lower revenue for traditional storage in the datacenters.

“Because of the rapidly developing nature of this market, IDC continues to review the methodology and forecast assumptions on an ongoing basis,” said Ashish Nadkarni, Research Director, Storage Systems and Big Data research at IDC. “IDC made a number of changes to the Big Data market sizing and forecast presented in this document, including the addition of infrastructure software, such as security and datacenter management, and high performance data analysis (HPDA), which the company considers to be a portion of High Performance Computing (HPC) market that fits within IDC’s Big Data definition.”

The IDC study, Worldwide Big Data Technology and Services 2013-2017 Forecast (IDC #244979), examines the Big Data technology and services market for 2012–2017 and describes IDC’s definition of Big Data and the criteria and methodology for sizing the market. Further, the study segments the Big Data market into server, storage, networking, software, and services.

About IDC

International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. IDC helps IT professionals, business executives, and the investment community to make fact-based decisions on technology purchases and business strategy. More than 1,000 IDC analysts provide global, regional, and local expertise on technology and industry opportunities and trends in over 100 countries. For more than 49 years, IDC has provided strategic insights to help our clients achieve their key business objectives. IDC is a subsidiary of IDG, the world’s leading technology media, research, and events company. You can learn more about IDC by visiting www.idc.com.

View the original release 

IDC Predicts 2014 Will Be a Year of Escalation, Consolidation, and Innovation as the Transition to IT’s “3rd Platform” Accelerates

IDC PMS4colorversion 1 IDC Predicts 2014 Will Be a Year of Escalation, Consolidation, and Innovation as the Transition to ITs 3rd Platform Accelerates

FRAMINGHAM, Mass.– International Data Corporation (IDC) today offered the first of its annual predictions for the coming year in the information and communications technology (ICT) industry. IDC’s predictions for 2014 were heavily influenced by the 3rd Platform, the industry’s emerging platform for growth and innovation built on the technology pillars of mobile computing, cloud services, big data and analytics, and social networking.

“The 3rd Platform’s impact was felt throughout the ICT industry in 2013 as a high-profile CEO lost his job, a major IT player went private, numerous vendors endured cash cow stagnation, and billion-dollar bets were placed on 3rd Platform technologies,” said Frank Gens, Senior Vice President and Chief Analyst at IDC. “In 2014, we’ll see every major player make big investments to scale up cloud, mobile, and big data capabilities, and fiercely battle for the hearts and minds of the developers who will create the solutions driving the next two decades of IT spending. Outside the IT industry, 3rd Platform technologies will play a leading role in the disruption (or “Amazoning”) of almost every other industry on the planet.”

IDC’s predictions for 2014, presented by Gens in a Web conference today, include the following:

1. Worldwide IT spending will grow 5% year over year to $2.1 trillion in 2014. Spending will be driven by 3rd Platform technologies, which will grow 15% year over year and capture 89% of IT spending growth. Sales of smartphones and tablets will continue at a torrid pace while outlays for servers, storage, networks, software, and services will fare better than in 2013. The PC market will remain under stress, with worldwide revenues down -6% year over year.
2. Emerging markets will return to double-digit growth of 10%, driving nearly $740 billion or 35% of worldwide IT revenues and, for the first time, more than 60% of worldwide IT spending growth. In the BRIC countries, IT spending will grow by 13% year over year, led by an economic recovery in China. In dollar terms, China’s IT spending growth will match that of the United States, even though the Chinese market is only one third the size of the U.S. market. Elsewhere, emerging market growth will be uneven, ushering in the beginning of a new “Post-BRIC” era.

See all predictions…