You’re busy. Time is precious. Our Grande Guide series of e-books deliver subject matter proficiency in about the time it takes to down your morning coffee – and maybe scarf down a bagel. This Grande Guide tackles the tough subject of using social media to generate leads.
While just about every business is talking “social” these days, we know making it work for demand marketers is a tough nut to crack. But after reading these articles, interviews and resources, you’ll be ready to start building social into your demand generation strategy.