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Social Media Insider Summit

08/20/2014 - 08/23/2014 LAKE TAHOE CA

iMedia Agency Summit (Malaysia)

08/25/2014 - 08/27/2014 Kota Kinabalu Malaysia

iMedia Brand Summit (Australia)

09/01/2014 - 09/03/2014 Gold Coast Australia

iMedia Brand Summit (India)

09/03/2014 - 09/05/2014 Adao Waddo, Salcette India

iMedia Brand Summit: Marketing in an Always-On World

09/07/2014 - 09/10/2014 Coronado CA

Content Marketing World

09/08/2014 - 09/11/2014 Cleveland OH

Ad Age Digital Conference San Francisco

09/16/2014 San Francisco CA

Ad Age CMO Strategy Summit

09/17/2014 San Francisco CA

CSO Perspectives on Defending Against the Pervasive Attacker

09/17/2014 Boston MA

OMMA Premium Display @ Advertising Week

09/30/2014 New York NY


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Marketing Spend Bounces Back But Not as Much as IT Spending

IDC NewLogo Marketing Spend Bounces Back But Not as Much as IT Spending

Rich Vancil

IDC, November 2010

IDC projects tech marketing budgets will close this year almost four percent higher compared to depressed levels last year. The estimate comes from a survey of 87 marketers at major tech vendors this past summer. The 8th year of this research also uncovered a dramatic shift in spending on digital programs. IDG Strategic Marketing Services Director Howard Sholkin asked IDC’s Rich Vancil to explain what marketers told him about 2010 compared to 2009. http://youtu.be/ovtkTrgLj3g