World Tech Update – 5/23/13
IDG News Service
On WTU this week Microsoft debuts Xbox One, Yahoo aquires Tumblr and redesigns Flickr and Google tracks show attendees.
Upcoming Events
| Event | Date | Location |
|---|---|---|
| 05/27/2013 - 05/28/2013 | New York NY | |
| 06/02/2013 - 06/04/2013 | San Francisco CA |
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Infographic: Six Emerging Markets That Will Rival the US by 2017
IDC/IDG Global Solutions
Join IDC and IDG Global Solutions on June 11, at the Hyatt Regency Santa Clara, to explore the opportunities afforded in today’s biggest tech play: Big Data, Mobility and the Cloud. Learn how to craft vertical, tech and segment specific go-to-market strategies, identify the most appropriate partners and the right steps needed to build an optimal channel ecosystem, and gain access to country specific analysts who can provide you with insights into local market opportunities.
To register and for more information on this event, click here.
World Tech Update – 5/16/13
IDG News Service
Coming up on WTU this week sending cash via Gmail and more at Google IO, BBM coming to iOS and Android and Windows Blue to restore some missed features.
US Data Privacy Laws: Legal and Marketing Professionals’ Views
Our increasingly social world is raising concerns over the safety of our personal data. So what do the professionals working with data privacy legislation think? Aiming to address how the two professions feel about the current state of US data privacy law, IDG Connect presents exclusive insight into whether there is a conflict between the personal views and professional experiences of marketers and legal professionals with privacy laws, and the disparity between US and EU privacy law.
Smartphones and Tablets, Though Mobile, Require Separate Ad Approach
MediaPost
According to an industry analysis by Adobe Digital Index, mobile devices have changed the way consumers interact with businesses, making an understanding of the trends, strengths, and weaknesses of both tablets and smartphones important in serving mobile customers. Another perspective in the ongoing and growing interest in mobile marketing and advertising. In just three years, says the report, tablets have overtaken smartphones in the amount of traffic they drive.
Tablet versus smartphone growth
• Globally, websites are getting more traffic from tablets than smartphones
• Internet users view 70% more pages per visit when browsing on a tablet vs. a smartphone
• While tablet and smartphone consumers are both mobile users tablet users actually behave more like PC users in the way they browse and engage
World Tech Update – 5/9/13
IDG News Service
Coming up on WTU this week Sony bounces back, Intel debuts new chip architecture and a solar plane sets off on a historic journey.
An Interview with Petra Neiger: How Cisco Drives Social Media
IDG Global Solutions
For the past four years, Cisco Systems has been a winner or runner up in the annual BtoB Social Media Marketing awards program.
Then in 2009, Cisco introduced MyPlanNet game that won BtoB’s Best Integrated Tech category and best tech social marketing program.
Cisco’s social media training program is available at:http://bit.ly/Yq1ALR
Click video for full screen option (recommended)
CMO/CIO Summit: The Rise of Marketing Technology
Ad Age/BtoB
The May 20 conference in New York City will focus on the rise of marketing technology, how it’s changing organizations, and the impact on CMOs and CIOs. The opening keynote is by Eduardo Conrado, who early this year became senior VP, Marketing and IT at Motorola Solutions. Technology and marketing leaders from Nationwide and InterContinental Hotels Group along with executives from Razorfish and GE will discuss new relationships and a transformation underway.
Attendees will hear how savvy marketers and their partners in the tech suite have:
• Removed internal organizational silos
• Adopted marketing-tech platforms
• Unified the consumer experience across multiple channels
• Harnessed real-time data
• Measured performance and attributed growth to various activities
• Improved effectiveness to drive profit
• Justified increased marketing investment
Put “Marketing Technology: The Rise of CMO-CIO Alignment” on your Internet Week New York calendar. Register now for the afternoon conference sponsored by IDG.
CHI2013: World Tech Update- 5/2/13
IDG News Service
Coming up on WTU this week we check research at the Computer Human Interaction conference in Paris where Microsoft Research shows the future of gaming, electricity zaps muscles for force feedback gaming and more.
Worldwide Tablet Market Surges Ahead on Strong First Quarter Sales
IDC Press Release
SAN MATEO, Calif.– Worldwide tablet shipments continue to surge, growing 142.4% year over year in the first quarter of 2013 (1Q13), according to preliminary data from the International Data Corporation (IDC) Worldwide Quarterly Tablet Tracker. Tablet shipments totaled 49.2 million units in 1Q13, surpassing that of the entire first half of 2012. With growth fueled by increased market demand for smaller screen devices, tablets have shown no sign of slowing down.
For the full release click here