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Infographic: SaaS and Cloud Software

November 8th, 2012

IDC PMS4colorversion no shadow 300x98 Infographic: SaaS and Cloud Software

Worldwide SaaS and Cloud Software 2012-2016 Forecast and 2011 Share

This infographic is based off a study that presents IDC’s view of worldwide software as a service and cloud software market performance by key vendors in 2011 and the anticipated market performance through 2016. The cloud software market reached $22.9 billion in revenue in 2011, a 30.9% year-over-year growth rate, and will grow to $67.3 billion by 2016 at a CAGR of 24.0%.

Learn more on what IDC has to say about cloud.

IDC Market Min SaaS and Cloud Infographic: SaaS and Cloud Software

Categories: Tech Business & Marketing Research | Tags: , , , , , , , , , , , , , , , , , , , , , , , , ,

Intuit Learns from and Makes Changes to its First Blog

May 2nd, 2012

IDG SMS

Intuit Small Business realized it needed to revamp its blog: More content, more video, and more ways to share information.  At a time when interest in blogs may be waning, Intuit took action and it simulated sales and produced 50 million impressions.  At the BtoB digital conference and awards ceremony in March 2012, IDG Strategic Marketing Services Director Howard Sholkin asked Intuit’s Jay Badenhope to summarize what changed from the first blog to the new one in 2010…..

To read what the BtoB judges said about the Intuit blog go to

http://bit.ly/JOQqcE

For a complete list of the social marketing award winners and runners up for 2012 go to

http://bit.ly/AyPowv

Categories: Social Media Video | Tags: , , , , , , , , , , , , , ,

Appearances Do Matter With Blogs

May 2nd, 2012

IDG SMS

Intuit Small Business decided it needed to improve its blog to make it more visually interesting and enable visitors to share content with their social networks.  The rebuilt site won a Best of Blog award in the third annual BtoB Social Media Marketing Awards program. Intuit’s JayBadenhope said the blog not only exceeded expectations but also generated enough revenue to cover the costs of the site.  IDG Strategic Marketing Services Director Howard Sholkin interviewedBadenhope at BtoB’s digital conference and awards ceremony in March 2012 …

To read what the BtoB judges said about the Intuit blog go to

http://bit.ly/JOQqcE

For a complete list of the social marketing award winners and runners up for 2012 go to

http://bit.ly/AyPowv

Categories: Social Media Video | Tags: , , , , , , , , , , , , , , ,