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When Twitter Cuts Off Apps

The New York Times

Did Twitter just cut off its entire face to spite its nose? On Friday, the company put up eviction notices for third-party apps that mimic tools and services that Twitter provides. But some of those apps are far superior to Twitter’s offerings. In a blog post with the headline ”Delivering a consistent Twitter experience,” the company gave a stern warning to developers who build applications on the Twitter platform. ”We’re building tools for publishers and investing more and more in our own apps to ensure that you have a great experience everywhere you experience Twitter,” wrote Michael Sippey, Twitter’s director of product. ”No matter what device you’re using.”

There’s one slight problem: Twitter-built products are anything but consistent across different devices. Twitter’s mobile site, mobile apps, iPad app, desktop apps and Web site are so divergent that it looks as if they were built by several different companies. ”It seems that making money without owning the user-experience is hard and Twitter wants to be that go-to Web site and mobile app,” said Al Hilwa, an analyst at the research firm IDC. ”The problem is they have let the cat out of the bag and many have written better interfaces.”

Continue reading… 

For Twitter-Owned Apps and Sites, a Cacophony of Confusion

NY Times

Did Twitter just cut off its entire face to spite its nose? On Friday, the company put up eviction notices for third-party apps that mimic tools and services that Twitter provides. But some of those apps are far superior to Twitter’s offerings. In a blog post with the headline “Delivering a consistent Twitter experience,” the company gave a stern warning to developers who build applications on the Twitter platform. “We’re building tools for publishers and investing more and more in our own apps to ensure that you have a great experience everywhere you experience Twitter,” wrote Michael Sippey, Twitter’s director of product. ”No matter what device you’re using.”

There’s one slight problem: Twitter-built products are anything but consistent across different devices. Twitter’s mobile site, mobile apps, iPad app, desktop apps and Web site are so divergent that it looks as if they were built by several different companies. These inconsistencies go beyond design and user interface issues. Features that are the core to Twitter’s business are absent too. 

“It seems that making money without owning the user-experience is hard and Twitter wants to be that go-to Web site and mobile app,” said Al Hilwa, an analyst at the research firm IDC. “The problem is they have let the cat out of the bag and many have written better interfaces.”

Continue reading… 

GOOGLE’S NEXUS TABLET ISN’T A DEVICE; IT’S A CONTENT PLATFORM STRATEGY

Forrester 

Forrester Research vice president and principal analyst James McQuivey writes about the new Google tablet: “As a competitor to the iPad, Nexus 7 isn’t worth the digital ink I’m consuming right now. ”But Google isn’t just selling a device. Instead, the company wants to create a content platform strategy that ties together all of its ragtag content and app experiences into a single customer relationship. Because the power of the platform is the only power that will matter. It’s unfortunate that consumers barely know what Google Play is because it was originally called Android Market, but the shift to the Google Play name a few months back and the debut of a device that is, according to its designers, ‘made for Google Play,’ show that Google understands what will matter in the future.

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Microsoft Unveils Its Surface Tablet

The Wall Street Journal

HOLLYWOOD, Calif. — Microsoft Corp. on Monday unveiled the first computer it has ever made, a tablet called the Surface that comes with a keyboard and other features designed to stand out in a market dominated by Apple Inc. The new device, unveiled by Microsoft Chief Executive Steve Ballmer at an event for journalists here, is a sign of the new tactics the software giant has been forced to embrace as it tries to make up lost ground in the mobile market. Microsoft said the smallest Surface tablet is 9.3 millimeters thick and weighs 1.5 pounds, which is similar to Apple’s iPad, at 9.4 millimeters thick and 1.44 pounds. The Surface has a 10.6-inch screen compared with the iPad’s 9.7-inch screen. The Surface has a built-in kickstand and magnetic cover, which also acts as a touch keyboard. Microsoft didn’t say whether the device would connect to cellular data networks or would be Wi-Fi only. Microsoft didn’t identify contractors who will manufacture the hardware, or provide much clarity on timing — except to say that the first Surface models will arrive when Windows 8 is generally available, which is expected to be in the second half of the year.

Mr. Ballmer styled the new tablet device as a vehicle to exploit its forthcoming Windows 8 operating system, and a variant called Windows RT that relies on different kinds of computer chips. The software is the first from Microsoft designed with tablet computers in mind, offering an interface called Metro that is designed to be controlled by a user touching a display. Al Hilwa, an analyst at IDC, said the combination of PC and tablet features makes surface a “true converged” device. ”A Swiss Army knife of a tablet?”

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IDG Connect Research Shows 44% of Future Tablet Buyers Intend to Invest in Android Devices Compared to the 27% who Favour the iPad

IDG Connect 0811 300x141 IDG Connect Research Shows 44% of Future Tablet Buyers Intend to Invest in Android Devices Compared to the 27% who Favour the iPad

 

 

 

 

IDG Connect

New study reveals a global shift towards Android tablet adoption amongst IT and business professionals, along with substantial work usage in this community

IDG Connect’s study of 3124 worldwide IT and business professionals demonstrates a startling move away from iPads, especially in developing regions. Results show that 71% of respondents own a tablet, 51% of these have an iPad, but more first time buyers will opt for Android over the next 12 months:

  • 44% will buy an Android tablet
  • 27% will buy an iPad
  • 3% will opt for Windows 8
  • 21% aren’t sure

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IDC Increases Media Tablet Forecast, Expects New Products and Price Points to Drive Strong Shipment Growth Through 2016

IDC PMS4colorversion 1 300x99 IDC Increases Media Tablet Forecast, Expects New Products and Price Points to Drive Strong Shipment Growth Through 2016

 

 

 

IDC Press Release

FRAMINGHAM, Mass.– Expectations of strong demand for media tablets in the second half of 2012 has led International Data Corporation (IDC) to increase its forecast for the worldwide market to 107.4 million units for the year, up from its previous forecast of 106.1 million units. In the latest forecast update of the Worldwide Quarterly Media Tablet and eReader Tracker, IDC also revised upward its 2013 forecast number from 137.4 million units to 142.8 million units. And by 2016 worldwide shipments should reach 222.1 million units.

For the full release click here

iPad to drive stronger tablet sales worldwide: study

Agence France Presse

Demand for tablet computers is growing faster than earlier forecasts, driven by strong demand for the iPad from Apple, according to a survey released Thursday. The report from research firm IDC boosted the forecast for global tablet sales to 107.4 million, from a prior forecast of 106.1 million. IDC also revised upward its 2013 forecast number to 142.8 million from 137.4 million, and said worldwide shipments should reach 222.1 million units by 2016. “Demand for media tablets remains robust, and we see an increasing interest in the category from the commercial side,” said Tom Mainelli, an IDC analyst.

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Smart Device Screen Size Has Little Effect on Clickthroughs

eMarketer

When offered a choice of device, those seeking to browse the internet while on the go are likely to choose tablets over smartphones due to the larger screens offered by the former. But devices with larger screens do not necessarily result in a higher clickthrough rate (CTR) on ads, according to an analysis of data gathered on US users of mobile ad network Jumptap over Q1 2012.

The study examined the CTRs earned by eight mobile devices, the largest being the Samsung Galaxy Tab (10.1 inches), and the smallest being the Sony Xperia Mini (2.5 inches). The Kindle Fire, with a middle-of-the-pack, 7-inch screen, had the highest CTR—1.02%. The iPad, with a screen size of 9.7 inches, had a CTR of 0.90%. The iPhone, whose four-inch screen is less than half the size of an iPad, garnered a CTR of 0.84%. In fact, the device with the largest screen, the Samsung Galaxy Tab, had a middling CTR of 0.53%. It seems there is no clear correlation between device screen size and a user’s inclination to click on an ad.’

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iPad Use to Nearly Double This Year – Young and old consumers to show fastest growth in tablet uptake

eMarketer

eMarketer predicts the number of iPad users in the US will rise by over 90% this year to 53.2 million, as loyal users replace older models and new consumers purchase the device. This year, the iPad will continue to be in the hands of more than three-quarters of all tablet users in the country. That level of growth is down significantly from last year’s 143.9% jump, and will continue to decline; by 2015, the number of iPad users will rise by just under 12%. By then, more than one-third of all US internet users will have such a device.

 Continue reading… 

Apple shows off iOS 6, new MacBooks; Mobile software features new mapping tool, Facebook integration

MarketWatch

SAN FRANCISCO — In a presentation heavy on upgrades to software and its laptops, Apple Inc. on Monday showed off new mapping functions and more integration with Facebook for iPhones and iPads. The announcements at the annual Worldwide Developers Conference were in line with most analysts’ expectations. Apple shares closed trading down about 1.6% to $571.17 on Monday. Despite the drop on Monday, Apple (AAPL, US) shares are still up more than 40% year to date.

Chief Executive Tim Cook took the stage to deliver the keynote address — which came one year after the late Steve Jobs headlined the same event, in what would be is final public appearance before dying of cancer four months later. On Monday, most of the company’s focus was on the software platforms that power its Mac computers as well as its popular iPhone and iPad devices. Apple plans to release iOS 6, the next version of its mobile operating system, sometime this fall, though no specific release date was given.

The main event of interest at the conference was the newest version of iOS, the operating system that powers the iPhone and iPad. Apple gave a preview several new features, including tighter integration with Facebook Inc. (FB, US) and a new mapping tool that will include turn-by-turn navigation. Previous iOS versions have used a mapping developed by Google Inc. (GOOG, US).

Nothing was said at the event of the next version of the iPhone, which most analysts expect to also launch sometime in early fall. That a new iPhone wasn’t shown off wasn’t a concern for Francisco Jeronimo, a mobile-device analyst with IDC. Jernonimo said that compared with Apple, its competitors “haven’t understood the importance of focusing on users capabilities rather than phone capabilities.”

“Apple already understood that applications or features per se are not enough to drive stickiness and loyalty,” Jeronimo said. “Apple is focused on providing the right experience to users that makes their lives easier.”

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