Microsoft Corp. (MSFT) Chief Executive Officer Satya Nadella touted new products at an event in San Francisco for the third time in as many weeks, part of an effort to re-establish the software maker as an innovator.
Nadella, who took the top job in February, unveiled new tools and software for sifting through large amounts of data to identify trends and patterns at a meeting with developers today at the Bentley Reserve Building.
The company has been rolling out products for corporate clients that are seeking to manage Web-linked devices and crunch the information they generate. Nadella, who took the top job in February after leading the cloud and enterprise group, is working to remake Microsoft for an era where mobile gadgets have become central, corporations run software from remote servers and household electronics get more connected.
“The most imporant thing is to create a data culture,” Nadella said at the event.
Analytics tools are in demand as a greater number of hardware devices, from personal-fitness monitors to thermostats to industrial equipment, connect to the Web, generating a sea of data. By 2020, the amount of information created may reach 5,247 gigabytes per person, according to Microsoft. That’s twice as many bytes of data than liters of water in the world’s oceans, the Redmond, Washington-based company said last month.