World Tech Update – 5/9/13
IDG News Service
Coming up on WTU this week Sony bounces back, Intel debuts new chip architecture and a solar plane sets off on a historic journey.
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26% of Americans Own a Laptop, Smartphone, and Tablet
Marketing Charts
The rapid increase in smart device penetration in the US means that 26% of Americans surveyed late last year reported owning a laptop, smartphone and tablet, up from 10% in 2011, per results from Deloitte’s latest “State of the Media Democracy” survey. The biggest jump came in tablet penetration, almost tripling between 2011 (13%) and 2012 (36%). The results come on the heels of a report from the NPD Group that the combined number of smartphones and tablets owned by American consumers has surpassed the installed base of computers for the first time.
The NPD Group press release has since been taken down from the researchers’ site, but the release had mentioned that desktop/laptop penetration was at 93% of internet households, tablets at 53%, and smartphones at 57% of cell phone users. A representative from the NPD Group also cautioned that the installed base data refers to the number of devices owned and in-use, rather than household penetration (% of households with at least 1).
World Tech Update 10/11/12
IDG News Service
Coming up on World Tech Update this week Lenovo intros new multimode computers, researchers find creative uses for trackpads, DARPA shows off a new four-legged robot and more.
Infographic: Only 2 percent of people can multitask effectively
Ragan.com
Can you write a press release, chat with a co-worker, and answer an email all at the same time? Lucky you. You must be part of the 2 percent of people who can multitask effectively. According to an infographic from OnlineCollege.org, 98 percent of people who try to multitask actually impair their productivity more than help it. While today’s technology offers an array of tools and apps to help us manage our lives, it also provides distractions. On average, employees who use a computer for work are distracted once every 10.5 minutes. And, employees with desk jobs lose 2.1 hours a day to interruptions or distractions. That’s 546 hours annually.
But that’s not all. Distractions from incoming calls or emails lower a person’s IQ by 10 points. That’s the equivalent of missing one night’s sleep. The next time you think about taking a phone call while you write a memo, consider this infographic:
Future-Proof Digital
MediaPost
So you built a Web site and it seems to do everything you need. Then someone points out that it looks pretty terrible on a phone, so you build a mobile Web site. Then you realize that it isn’t optimized for touchscreens and doesn’t work on an iPad, so you build an iPad version. Then you get a memo from the chairman asking why it doesn’t work right on his wife’s new Kindle Fire, and then…well, you get the idea.
How to create for the multi-device world
The moral of the story is that the one thing you can count on in our technology-drenched world is change — which is why you need a better way to approach creating things for digital channels. That better way is called responsive Web design.
Too Much Advertising Is Digital Suicide
MediaPost
The findings on a range of digital advertising issues in the 2012 Digital Advertising Attitudes Report from Upstream and YouGov, polling UK adults and U.S. adults aged 18+, show that 27% of British, and 20% of American consumers online would stop using a product or service, such as the social networking site, if they were subjected to too much advertising. This, as 66% each of British and American online consumers already claim they feel subjected to excessive digital advertising and promotions.
PCWorld Awards 100 Best Products of 2011
Business Wire (news)
SAN FRANCISCO–Technology is now an integral part of our everyday lives, and it’s fast becoming an integral part of our everyday conversations. These days, everyone is talking tech. Your five-year-old nephew wants an iPad, your 90-year-old grandmother is raving about her Nintendo Wii, and practically everyone in between wants the thinnest, fastest laptop or phone on the planet.