New York Post
Peter Longo, just tapped to be the CEO of a newly formed US Media at International Data Group, is making some sweeping changes that appear to be turning the company’s longtime model on its head.
After 30 years, Macworld is ending its print publication with the November issue. It laid off the bulk of its editorial staffers Wednesday. It will survive only as a digital and expo business in the US, although print editions will still be produced overseas.
The changes are part of a bigger restructuring being put in place by Longo, who is based in New York. His Manhattan base is a big change for the company that has always centered its US publications around Boston and San Francisco.
There were also apparently cutbacks at PC World, TechHive and Greenbot — other digital publications published by IDG, which still counts Boston as its worldwide HQ.
Longo had been the CEO of IDG TechNetwork as well as chief digital officer of the overall IDG. Under his umbrella will be publications including CIO, CSO, Computerworld, Greenbot, InfoWorld, ITWorld, Macworld, Network World, PC World and TechHive.
Macworld was one of the last print titles in the stable. PC World had gone all-digital a year ago. Currently, only CIO is still publishing a print edition in the US.
While editorial was hit Sept. 10, it appears sweeping changes will affect the ad sales force as well in a big consolidation.
“We will transition the IDG Enterprise media sales organization from a brand-based to a geography-based structure to make it simpler for our clients to do business with us,” the company said in a statement.