You are here: Home » Middle East

Upcoming Events
Event Date Location

Digiday Conference & Expo

 05/27/2013 - 05/28/2013 New York NY

CITE Conference & Expo

 06/02/2013 - 06/04/2013 San Francisco CA

tech-business-marketing

Subscribe To Latest Posts
Subscribe
Sort Posts By:

EMEA Server Market Grows by 0.6% in 3Q11 to $3.2 Billion as Server Revenues Topple in Western Europe and in Middle East and Africa

December 7th, 2011

IDC2 e1322687983514 EMEA Server Market Grows by 0.6% in 3Q11 to $3.2 Billion as Server Revenues Topple in Western Europe and in Middle East and Africa

 

 

 

IDC Press Release 

London and Prague  - The EMEA server market displayed flat growth in 3Q11, with revenue of $3.2 billion, up 0.6% annually and 546,883 units shipped, 1.0% less than in the same quarter last year. Revenue performance in the Western European subregion was below the EMEA average, with server sales down 1.4% annually. This was reflected in a shrinking Western European revenue share of the overall EMEA server market, which generated 74.8% of total sales, the smallest percentage since IDC records began. IDC believes that the current fluctuations of the exchange rate as the euro devaluates in the currency markets and more specifically against the dollar had a significant effect on server system revenue in Western Europe.

For the full release click here

Categories: Tech Business & Marketing News, Tech Business & Marketing Research | Tags: , , , , , , , , , , ,

Adspend Updated Forecast

April 20th, 2011

MediaPost, 4/20/11

As a follow on after yesterday’s Research Brief of where we’ve been, here’s a look at where we might be we’re going.

According to an adjusted ZenithOptimedia forecast for global ad expenditure, it is now forecast to grow by 4.2% in 2011, down from the 4.6% forecast in December as a result of the political turmoil in the Middle East and the devastating earthquake in Japan. In Egypt there was almost no advertising on television during the revolution, notes the report, and Japan broadcasters replaced almost all commercial ad slots with public-service announcements for weeks after the earthquake.

The report says that some of the missing advertising is expected to reappear later in the year, followed by strong growth in these markets in 2012. Japan is forecast to shrink 4.1% this year then grow 4.6% next year, while Egypt follows this year’s 20.0% drop with 12.1% recovery in 2012.

Read More

Categories: Advertising & Marketing News | Tags: , , , , , , , , , , ,