IDG Enterprise

Speed Networking and Lightning Round Sessions Spotlight Sponsor Thought Leadership

May 21, 2013–Framingham, Mass.– IDG’s Computerworld—the IT media brand dedicated to providing peer perspective, IT leadership and business results—announcesData+, the world’s most authoritative conference on analyzing, predicting and monetizing big data. Data+, which evolved from the former BI & Analytics Perspectives Conference, will take place September 8-10, 2013 in Scottsdale, Arizona. Over the course of this two-day event, 250+ IT decision-makers and business leaders will connect with their peers and leading big data business and technology solution providers.

“As the data deluge of the enterprise grows ever broader and deeper, the need for predictive and advanced analytics has become one of the most pressing challenges companies of all sizes and industries are facing today,” said Bob Melk, SVP, group publisher & CMO, IDG Enterprise. “At Computerworld’s Data+ conference, IT and business decision-makers will receive valuable insight on deploying a strategy designed to propel their business forward by monetizing one of their greatest assets, their data.”

For the full release click here

IDC/IDG Global Solutions

Join IDC and IDG Global Solutions on June 11, at the Hyatt Regency Santa Clara, to explore the opportunities afforded in today’s biggest tech play: Big Data, Mobility and the Cloud. Learn how to craft vertical, tech and segment specific go-to-market strategies, identify the most appropriate partners and the right steps needed to build an optimal channel ecosystem, and gain access to country specific analysts who can provide you with insights into local market opportunities.

To register and for more information on this event, click here.

Ad Age/BtoB

The May 20 conference in New York City will focus on the rise of marketing technology, how it’s changing organizations, and the impact on CMOs and CIOs. The opening keynote is by Eduardo Conrado, who early this year became senior VP, Marketing and IT at Motorola Solutions. Technology and marketing leaders from Nationwide and InterContinental Hotels Group along with executives from Razorfish and GE will discuss new relationships and a transformation underway.

Attendees will hear how savvy marketers and their partners in the tech suite have:
• Removed internal organizational silos
• Adopted marketing-tech platforms
• Unified the consumer experience across multiple channels
• Harnessed real-time data
• Measured performance and attributed growth to various activities
• Improved effectiveness to drive profit
• Justified increased marketing investment

Put “Marketing Technology: The Rise of CMO-CIO Alignment” on your Internet Week New York calendar. Register now for the afternoon conference sponsored by IDG.

Computerworld

SAN FRANCISCO and FRAMINGHAM, Mass.] – March 20, 2013 – IDG World Expo today announced the full agenda and lineup of speakers for its 2013 Game Marketing Summit (GMS) event, the premier conference for video game marketers. This year’s speakers include top video game marketers, developers and technology providers. Featured speakers at the event, to name a few, include: Sundance DiGiovanni (Major League Gaming); Mike Snider (USA Today); Sean Ryan (Facebook) and Erlend Christoffersen (Supercell). Additionally, sessions will cover topics ranging from eSports, reaching the Gen Y consumer, monetization, as well as emerging platforms.

“It’s a critical year in the video game industry and we are proud to bring together key leaders and visionaries in marketing to discuss the changing marketplace,” said Tony Key, senior vice president of sales and marketing, Ubisoft, and Game Marketing Board of Governors Co-Chairman. “The diverse roster of speakers will bring fresh perspectives and useful insight for what’s next in our industry at this year’s Game Marketing Summit.”

“The Game Marketing Summit represents our industry’s greatest forum for facilitating discussions of best marketing best practices and creative solutions in an evolving marketplace,” said Sarah Anderson, Senior Vice President of Marketing, 2K, and Game Marketing Board of Governors Co-Chairman. “This year’s lineup of speakers and content is especially strong to help us all be prepared and inspired as the industry heads into a period of exciting change this fall.”

Speaker and sessions highlights for the 2013 Game Marketing Summit include:

• “The Hooked Up Generation’s Surprising Take on Gaming” (Keynote)
  • Jack Myers – award-winning producer, media ecologist and author
• “Case Study: The Walking Dead: Unconventional is the New Norm – The Importance of ‘Consumer Buy-In’ In Today’s Unsettled Market”
  • Steve Allison – Senior Vice President, Publishing, TellTale Games
•  “Broadcasting Games & the Rise of eSports”
  • Mike Snider – Tech Reporter, USA Today (Moderator)
  • Marcus “DJ WHEAT” Graham – Senior Manager of Partnerships, New Media, Twitch
  • Sundance DiGiovanni – CEO, Major League Gaming
  • Joshua Milligan – Senior Director of Online Strategy, Ubisoft
  • Ryan Wyatt – Head of Live and eSports, Machinima
  • Dennis Fong – CEO, Raptr
• “F2P & Discoverability – How to Successfully Market in this New Era”
  • David Cole – Founder & CEO, DFC Intelligence (Moderator)
  • Sho Masuda – Vice President, Marketing, GREE International Inc.
  • Erlend Christoffersen – Head of User Acquisition, Supercell
  • Sean Ryan – Director, Games Partnerships, Facebook
  • Molly Passanisi – Head of Industry, Online Gaming, Google

As the world’s largest video game marketing gathering, GMS provides the latest insights, perspectives and knowledge to help professionals stay ahead of the curve as well as the opportunity to network with the greatest innovators in game marketing. “The Game as the Platform” is the cornerstone theme for GMS 2013. This year is a pinnacle year for gaming promising explosive growth with new console launches, disruptive technology challenging the status-quo, ever increasing expansion with smartphones and tablets attracting millions of new game players. Sessions will address the ever-changing marketplace with a wide range of topics to help drive the success of products and keep up with what is new, next and relevant for success.

The Game Marketing Summit, formerly known as MI6, is a must-attend annual event for video game marketing professionals. Owned by IDG World Expo, GMS is a one-day event that brings together leading industry marketing and brand executives to discuss, deliberate, debate and celebrate  the issues, opportunities and successes driving the interactive entertainment industry. The day culminates with the Game Marketing Awards Show where top creative work produced by and for the video game marketing community is showcased and honored. For more information or to register for the 2013 Game Marketing Summit, visit www.gamemarketingsummit.com.

About Game Marketing Summit

The Game Marketing Summit and Awards celebrates marketing excellence overall, while providing an all-inclusive forum for common thought, bond and community. For additional speaker information and details about the event, please visit www.gamemarketingsummit.com.

About IDG World Expo

IDG World Expo (www.idgworldexpo.com) is a leading producer of tradeshows and events for professionals and consumers seeking world-class education, strategic business relationships, and access to industry-leading products and services. IDG World Expo’s portfolio of conferences and events includes Macworld / iWorld, the MacIT® Conference, the Electronic Entertainment Expo® (E3®), Anime Expo®, The Game Marketing Summit, Enterprise MobileNext (mNext), and Macworld Mobile. IDG World Expo is a business unit of IDG, the world’s leading technology media, research and event company.

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Media Contacts:

Carol Lee | Wendy Zaas

Rogers & Cowan

212.878.5204 | 310.854.8148

clee@rogersandcowan.com

wzaas@rogersandcowan.com

PR Newswire  

FRAMINGHAM, Mass. and SAN FRANCISCO, Feb. 4, 2013 /PRNewswire/ — Macworld/iWorld 2013 (Twitter: @MacworldExpo; Event hashtag: #iFan13), the Ultimate iFan Event, wrapped up on Saturday at the Moscone Center, West Hall in San Francisco, IDG World Expo announced today. For three activity-packed days, an estimated 25,000 people experienced an Expo Hall showcasing almost 300 exhibitors and sponsors who launched hundreds of new apps, products, technologies and tools for all Apple-related platforms and took part in more than 60 engaging and informative Tech Talks and special events featuring industry experts, luminaries and Hollywood star power, such as Ashton Kutcher, Josh Gad, Fred Armisen and will.i.am. Macworld/iWorld 2014 will take place February 1 – February 3, 2014 in San Francisco.

The success of the 2013 event once again demonstrates that Macworld/iWorld is the premier event for showcasing the intersection of Apple and Apple-related technology, business, culture, education and art. Overflowing session crowds and dynamic, interactive experiences created an environment bursting with creativity, innovation and excitement. Brisk consumer shopping from the large, daily crowds in the Expo Hall drove a highly successful rebook for the 2014 show. And the bustling Appalooza section of the show floor was packed with consumers exploring the latest and best new apps for iOS devices, offering dozens of new companies an incomparable platform for bringing products to market.

“We have been to a lot of events, but this is our first Macworld/iWorld and it was, by far, the best we’ve attended in terms of the platform it provided us to demonstrate our CrazyTalk 7 app and reach our target audiences,” said John Martin, vice president, Marketing at Reallusion, Macworld “Best of Show” winner. “The combination of ‘First Looks’ and dedicated ‘Appalooza’ area of the show floor gave us unparalleled exposure to a wide variety of attendees, including consumers, students, industry experts and press, as well as business development opportunities and the chance to connect with fellow developers. We loved our Macworld/iWorld experience and look forward to next year.”

Check out photos from Macworld/iWorld at http://www.macworldiworld.com/photo-gallery-2013/ and a video with just a few of the highlights at http://www.macworldiworld.com/video-gallery-2013/.

Macworld/iWorld 2013 event highlights included something for every iFan:

* “Playing Steve & Woz in JOBS: A Conversation with Ashton Kutcher and Josh Gad.” The actors shared their experiences playing the technology industry’s two most celebrated and influential personalities, Steve Jobs and Steve Wozniak, in the upcoming feature film, JOBS.

* “Futurehunting,” a session with will.i.am and Intel futurist Brian David Johnson, who shared their views on the future of technology, creativity and the gadgets they love.

* Q&A with Fred Armisen.

* The iPhone Film Festival, which featured movies made entirely on iPhones, including the premier of “Departure” and Q&A with the creative minds behind the film, including directors, producers and Hank Shocklee who scored the film.

* iNDIE iNNOVATION, during which indie bands Mister Loveless and Exist Elsewhere performed and demonstrated how they innovate with Apple technology.

* Special session with the staff of “OUT THERE,”IFC’s newest animated comedy.

* Expo Hall featuring nearly 300 exhibitors and developers-more than 40 percent for the first time-showcasing the latest hardware, software, accessories and apps for the Mac, iPhone, iPod and iPad. The show floor also included Appalooza, one of the most popular areas of the show floor, where developers will showcase hundreds of the latest iOS and OS X apps creations.

* More than 60 new Tech Talks, interactive panel discussions, practical “how-to” presentations and “tips and tricks” learning opportunities.

* Full-day, deep-dive workshops.

* iPhoneography: The Mobile Masters Sessions, a day-long special event celebrating all aspects of the rapidly growing mobile photography art form, which featured the largest assemblage of iPhoneography talent and inspiration to date.

* LIVE Zone! that featured Music Studio, Digital Art Gallery, Macworld LIVE stage, iPad Sketch Station, the Apple Consultants Network Help Desk, iPhoneography Lounge and the Adobe Photo Studio. Connect For current updates, news and to be part of the conversation, join Macworld/iWorld on:

* Twitter: http://twitter.com/MacworldExpo

* Event hashtag: #iFan13

* Facebook: https://www.facebook.com/MacworldiWorld

* LinkedIn: http://www.linkedin.com/groups/Macworld-Conference-Expo-1636267?home=&gid=1636267&trk=anet_ug_hm.

About Macworld/iWorld

Macworld/iWorld is the world’s Ultimate iFan Event for those who use, create and love Apple products. Attendees will encounter a unique celebration of Apple technology-infused art, music, and film, as well as learning opportunities, and a shopping mecca in our expo hall filled with products and services for Apple users of all skill levels and interests. Whether a home user, an artistic hobbyist, a professional or a true Technorati, Macworld/iWorld gives attendees the chance to experience all that the amazing world of Apple-related tools can offer. For more information, please visit http://www.macworldiworld.com.

About IDG World Expo

IDG World Expo (www.idgworldexpo.com) is a leading producer of tradeshows and events for professionals and consumers seeking world-class education, strategic business relationships, and access to industry-leading products and services. IDG World Expo’s portfolio of conferences and events includes Macworld / iWorld, the MacIT Conference, the Electronic Entertainment Expo (E3), Anime Expo, The Game Marketing Summit, Enterprise MobileNext (mNext), and Macworld Mobile. IDG World Expo is a business unit of IDG, the world’s leading technology media, research and event company.

SOURCE IDG World Expo

Marisa Borgasano, Schwartz MSL for IDG World Expo, +1-781-684-0770, MacworldiWorld@schwartzmsl.com

IDG News Service

This week’s WTU covers all the big news from the International CES in Las Vegas including new 4K TVs from Sony, an Intel Atom chip for low cost smartphones and autonomous car technology …

PR News Wire

FRAMINGHAM, Mass. – Macworld/iWorld 2013(Twitter: @MacworldExpo; Event hashtag: #iFan13), the Ultimate iFan Event, kicks off in just three weeks and IDG World Expo today announced additional new content and highlights that complement an already full agenda of education, innovation andexperiential elements. These include: the Apple Distinguished Educator Showcase, additional Tech Talks, Digital Art Gallery, iPad Sketch Station, China Innovation Forum, finalists for the Indie Innovation contest and Macworld LIVE. Macworld/iWorld will take place January 31-February 2, 2013, at the Moscone Center West in San Francisco. Register now!

New content and highlights include:

Distinguished Educator Showcase
The extraordinary community of Apple Distinguished Educators will come together to give attendees the opportunity to hear from inspiring teachers and administrators about how they are transforming the classroom through the use of Apple technologies. The event, produced by Computer-Using-Educators (CUE), will take place Saturday, February 2, and include sessions such as: The Future of Learning: Tech That! Extending Student’s Digital Environment into the Classroom, Accessing Abilities, and Closing the Loop, Transformation Solutions with EdTech Vision, Professional Development and the Apple Ecosystem. Check out the full schedule here.

Additional Tech Talks
The Macworld/iWorld 2013 agenda boasts more than 60 new educational sessions, interactive panel discussions, practical “how-to” presentations and “tips and tricks” learning opportunities open to all iFan Pass attendees. Several new Talks covering a wide range of issues and questions were recently added, including:

• “iPhoneography – Meet the Mobile Masters,” taking place on the Main Stage, is a rapid fire session during which attendees will hear the condensed essence of what makes iPhoneography unique and why it’s bending photography in a dramatic new direction. The viewpoints will be from a diverse, experienced group of leading iPhoneographers—including Jack Hollingsworth, Russell Brown, Richard Gray,Karen Divine, Dan Marcolina, Glyn Evans, Knox Bronson and Jessica Zollman—and will frame the movement where it is today and where it is headed in 2013 and beyond.
• “Tech vs. Wild: Surviving Your Next Campout (and Other Natural Disasters) with High Tech Gear,” with Chuck La Tournous of RandomMaccess who will take attendees through a fun, fast-paced look at the gadgets that can turn you into a cross between Bear Grylls and MacGyver.
• “iCloud, App Stores and other Things to Fear: Has Apple Forgotten Power Users?”Lex Friedman of Macworld headlines a panel of experts who will explore whether Apple is phasing out its support for power users. The panelists will discuss these serious issues facing Mac users today, and attempt to decide whether we should worry about our future as power users on the Mac.
• “Art Goes Digital,” a special session with Alan Oppenheimer of Art Authority who will review some of the major developments in the digital art revolution and seek to answer questions such as: are we moving towards an iTunes of art? And what issues will we encounter along the way?
• “Software, Hardware and Flying to Mars. How We Built, Programmed and Operate NASA’s Curiosity Mars Rover,” with Ben Cichy, James Kurienand David Oh of the NASA Jet Propulsion Laboratory, who will share their first-hand stories about how they built and operate the Mars Curiosity Rover.
• “Getting Cozy with Siri” with Joe Kissell of TidBITS will demonstrate many of Siri’s clever and less-than obvious effort-saving capabilities, and show attendees how to make the most of this impressive technology. Joe will also talk to some of Siri’s competitors and demonstrate a few ways in which they go beyond Siri’s current capabilities.
• “Future Tech: Amazing Student Tech Projects,” with Bill Wiecking of Hawaii Prep Academy who will talk about how a select group of international students is creating the future of tech with OSX and iOS.
• “iPad Integration for Children with Autism Spectrum Disorder (ASD),” a special session with Mark Mautone of the Hoboken School District who will provide a comprehensive insight into how the iPad is used to educate individuals with ASD’s.
• “Troubleshooting iCloud” with Tom Negrino of Backup Brain, who will demonstrate how to tame iCloud on your Mac and iOS devices. Learn tips and tricks about Documents in the Cloud, synchronizing data across all devices, working with iTunes Match and troubleshooting sharing media.

Rapid Fire
Come be dazzled in 5 minutes – over and over again! Macworld/iWorld’s RapidFire is all about getting “to-the-point” and teaching our audience one cool thing, really quickly and really effectively. Join Dan Moren of Macworld as he introduces each presenter to tackle one little known or little understood feature, one confusing concept, or one new approach and see if they can beat the clock to get you the data that matters. Open to all iFan Pass holders.

Digital Art Gallery
Part of this year’s LIVE Zone, the Digital Art Gallery will feature digitally-created artwork from artists hand selected during a competitive online submission process, as well as from the winners of an iPhoneography social media contest.  The 2013 Gallery will highlight the work of Craig Abaya, a San Francisco artist and concert photographer who also films musical artists in performance and conversation. While his roots are in the analog realm, today he photographs, films and records digitally every step of the way and uses tools of the trade ranging from MacBook Pro and Mac Mini to Aperture, Adobe Photoshop, Logic Pro and Garageband. Open to all Macworld/iWorld attendees.

iPad Sketch Station
Part of this year’s LIVE Zone, the iPad Sketch Station gives attendees the chance to watch talented and experienced artists draw and design art on their iPads in front of a live audience.  Sponsored by KiwiPixel and Procreate, the iPad Sketch Station will feature the work of amazing iPad artists including: Thierry Schiel,a professional digital artist, animator and international award-winning film maker from Luxembourg; Luis Peso,a professional digital artist, musician and goldsmith from Spain; and Jonathan Gesinski, a professional storyboard artist working primarily in the film industry, advertising, video games and illustration.  Open to all Macworld/iWorld attendees.

China Innovation Forum
Debuting at Macworld/iWorld 2013, the China Innovation Forum, co-hosted by IDG World Expo China and TechNode will bring together more than 100 entrepreneurs, executives, developers, investors, thought leaders and industry experts from China and Silicon Valley to explore and define opportunities and challenges within the tech industry. Open to all iFan Pass attendees.

iNDIE iNNOVATION: The Search for Tomorrow’s Music Stars
Macworld/iWorld teamed up with Sonicbids to find the hottest up-and-coming bands in the country innovating with Apple technologies. After several rounds of fan voting, the two  iNDIE iNNOVATION finalists have just been announced—Mister Loveless andExist Elsewhere—who best embody the use of Apple products in the creative process. The finalists will square off live on the Main Stage at Macworld/iWorld on Thursday, January 31 from 4:00pm– 5:00pm, with the winner performing as the opening act for one of the best live rock n’ roll bands ever, Little Feat, at the Macworld/iWorld BLAST party on Thursday, January 31 at Mezzanine SF. Tickets for BLAST are now available. Macworld/iWorld attendees will have the first option to purchase tickets for just $40. Space is limited.

Macworld LIVE
Hosted by the editors of Macworld and Macworld.com, the Macworld LIVE stage, located in the LIVE Zone, will feature exclusive coverage, interviews, demos and commentary from the world’s largest Apple-related extravaganza. Attendees can stop by and participate as the live audience for segments that will be viewed by Mac fans the world over on Macworld.com. Topics covered will include everything from gaming and art to publishing and the state of Apple. Check out the full lineup and schedulehere. Open to all Macworld/iWorld attendees.

Register
Attendee registration, along with information about event passes and pricing, can be found at: http://www.macworldiworld.com/register/.

For complete details on media qualification guidelines, please visit:http://www.macworldiworld.com/media-qualification-guidelines/. Please note that all media are required to submit media credentials for Macworld/iWorld.

Connect
For current happenings, news, chatter and to be part of the conversation, join Macworld/iWorld on:

• Twitter: http://twitter.com/MacworldExpo
• Event hashtag: #iFan13
• Facebook: https://www.facebook.com/MacworldiWorld
• LinkedIn: http://www.linkedin.com/groups/Macworld-Conference-Expo-1636267?home=&gid=1636267&trk=anet_ug_hm.

About Macworld/iWorld
Macworld/iWorld is the world’s Ultimate iFan Event for those who use, create and love Apple products. Attendees will encounter a unique celebration of Apple technology-infused art, music, and film, as well as learning opportunities, and a shopping mecca in our expo hall filled with products and services for Apple users of all skill levels and interests. Whether a home user, an artistic hobbyist, a professional or a true Technorati, Macworld/iWorld gives attendees the chance to experience all that the amazing world of Apple-related tools can offer. Macworld/iWorld will take placeJanuary 31– February 2, 2013 at the Moscone Center West in San Francisco. For more information, please visit http://www.macworldiworld.com.

About IDG World Expo 
IDG World Expo (www.idgworldexpo.com) is a leading producer of tradeshows and events for professionals and consumers seeking world-class education, strategic business relationships, and access to industry-leading products and services. IDG World Expo’s portfolio of conferences and events includes Macworld / iWorld, the MacIT® Conference, the Electronic Entertainment Expo® (E3®), Anime Expo®, The Game Marketing Summit, Enterprise MobileNext (mNext), and Macworld Mobile. IDG World Expo is a business unit of IDG, the world’s leading technology media, research and event company.

SOURCE IDG World Expo

New Tech Talks, Appalooza Product Showcase and Social Media Contest Highlight What’s New, What’s Cool and What’s Next in the World of Apps and App Development

Framingham, Mass.–––IDG World Expo today announced new and expanded content and events that aim to decode app development, put the spotlight on the latest tools for the mobile lifestyle, and give attendees the power to try, learn and play with the newest iOS and OSX innovations, all at Macworld/iWorld 2013 (Twitter: @MacworldExpo; Event hashtag: #iFan13), the Ultimate iFan Event. Appalooza, one of the most popular areas of the show floor, will feature developers showcasing hundreds of the latest creations for everything from productivity, gaming and IT to education, music making, photography, and much more, all built for iPads, iPhones and MacBooks. Macworld/iWorld will take place January 31-February 2, 2013, at the Moscone Center West in San Francisco. Registration is now open.

“Apple technologies are a driving force in today’s mobile lifestyle, and nothing demonstrates the innovation, creativity and excitement of this lifestyle more than the proliferation of new iOS and OS X apps hitting the market each day,” said Paul Kent, vice president and general manager of Macworld/iWorld. “Macworld/iWorld brings together developers big and small to showcase the latest and greatest apps that will change the way you work, live and play and learn. Nowhere else can you learn about a new app directly from the person who created it, or try out your favorites before you hit ‘buy’ on the App Store. This is where apps come to life.”

Highlights of app-related content at Macworld/iWorld 2013 include:

Expo Hall: A Showcase of Mobile Apps

The Macworld/iWorld 2013 expo hall will feature hundreds of developers—more than 40 percent of which are first-time exhibitors—showcasing the latest hardware, software, apps and accessories for the Mac, iPhone, iPod and iPad. Appalooza companies will showcase the best new iOS and OSX apps, including:

• Art Authority—an app that stunningly displays paintings and sculptures by major western artists from ancient times through current-day. Art Authority is currently used by Seton Hill University in multiple art classes and is under evaluation by many other educational institutions.
• BeLight Software, Ltd.—a Mac software company that specializes in desktop publishing, home design and data protection apps.
• Byte Squared, Ltd.—a company that creates productivity apps, including business apps for editing business documents on the iPhone and iPad.
• Creaceed SPRI—a developer of creative and user-friendly photo and film apps for the Mac, iPhone and iPad.
• Flint Mobile—a mobile payments company that is creating the easiest way for on-the-go businesses to accept credit cards and to find new customers through social marketing via an iPhone app that enables merchants to process credit card payments securely using only their phone.
• Get Cloak—a service for the Mac, iPhone and iPad that keeps users safe when connected to public wireless networks like those found at coffee shops, hotels, airports and conferences.
• iPresent—a company that develops a dynamic interactive iPad app for sales teams.
• MacPaw—a premier Mac development firm dedicated to designing and creating reasonably priced Mac software apps that are intuitive, easy-to-use and extremely useful to its worldwide customer base.
• Naturespace Holographics Audio—creator of the most sonically and spatially accurate recordings of the natural world available with two iPhone apps, “Naturespace: Relax Meditate Escape Sleep” and “Thundergod – The Naturespace Thunderstorm Collection.”
• Publications Intl. LTD—a worldwide publisher of books, including Children’s Cooking, Special Interest and Education, for the iPad.
• SugarSync—a one-stop shop for the best of the Cloud, syncing users’ files, music and moves wherever they go.
• xTuple—an app for the Mac, iPhone and iPad that enables users to manage and enrich customer and prospect relationships on-the-go.

App-Related Tech Talks

The Macworld/iWorld 2013 agenda boasts more than 60 new educational sessions, interactive panel discussions, practical “how-to” presentations and “tips and tricks” learning opportunities with a host of sessions focused on apps and app development, including:

• “The Studio in Your Pocket,” a full-day workshop with Michael Koerbel and Anna Elizabeth James, iPhone filmmakers at Majek Pictures, will explore the latest video, photography and audio apps for both iPhone and iPad.
• “Appalooza: Mobile Applications for the Musician,” with Michael Carrera of Berklee College of Music, will highlight the coolest mobile music apps available to help attendees practice, perform and create music – anytime, anywhere on their iOS mobile device.
• “iPhoneography: AppAlchemy,” a Tech Talk with Dan Marcolina, photographer, iPhoneography event organizer, and author of the critically acclaimed book/iPad series “iPhone Obsessed,” will show attendees how the combination of picture choice and multiple-app processing can turn a simple snapshot into a statement.
• “iOS Development for Beginners,” a full-day session with Matthew Purcell of Canberra Grammar School and his Year 10 iPhone and iPad Application Development class, will provide attendees a workshop on iOS app development.
• “The iPad Mobile Office – You Can Take It All with You,” an interactive session with Phil Goodman of Goodman Consulting and Benjamin Levy of Solutions Consulting, designed to teach attendees how to harness the power of iOS and facilitate daily business tasks. The session will highlight the most empowering iOS apps in the App Store that will fundamentally change one’s work life.
• “Name That App,” an app-guessing game with John Soward of Dataseam and John Turner of Assistronics, will allow contestants, picked from the audience, to guess an app based on seeing a partial icon.
• “iOS Productivity Tools,” with Allison Sheridan of Nosillacast Mac Podcast, will introduce attendees to various iOS productivity apps designed to make lives easier, including note-taking apps, word processors and spreadsheets, the best reminder apps, and more.
• “Xcode for IT Admins: Exploring iOS and Cocoa,” a full-day workshop with John Soward of Datastream, John Turner of Assistronics, and John Sterling of Volar Video, will teach attendees the basics of app development using Xcode. Participating attendees will get a chance to build an app and work through some of the tools in the Apple developer’s tool chest.
• “iPhoneography: from Shooting to Storytelling,” with Emmy award-winning photographer Richard Koci Hernandez, will teach attendees how to combine the basic principles of good photography, a variety of different iPhone camera apps, and various stealth techniques to capture unique unguarded moments. 

Appalooza Social Media Contest

From January 10-19, iFans around the world will have a chance to vote on which 2013 Appalooza exhibitor they are most excited to check out this year and have a voice in crowning the “iFan’s Favorite App.” Starting January 10, iFans can see all the Appalooza exhibitors competing for this coveted title and vote for which one deserves to win at www.facebook.com/macworldiworld. There is no limit to the number of apps fans can vote for and true app fanatics can place a vote once per day for all 10 days.

As a special added bonus, iFans who cast their vote will be entered to win an iPad mini with an iTunes gift card to download all their favorite new apps.

Be an Appalooza Exhibitor

If you are considering showing off your app as an Appalooza exhibitor at Macworld/iWorld 2013, don’t wait to sign up! Sign up by January 8 to be included in the “iFan Favorite” app contest, reaching our fan base of more than 9,000 Apple-product fanatics.

We will also be featuring one app per day for the duration of the voting (10 days). If you’d like to be considered for a spot as an App-of-the-Day during the contest, please email us at macworldiworld@schwartzmsl.com and tell us why you think your app should be featured.

Register

Attendee registration, along with information about event passes and pricing, can be found at: http://www.macworldiworld.com/register/.

For complete details on media qualification guidelines, please visit: http://www.macworldiworld.com/media-qualification-guidelines/. Please note that all media are required to submit media credentials for Macworld/iWorld.

Connect

For current happenings, news, chatter and to be part of the conversation, join Macworld/iWorld on:

• Twitter: http://twitter.com/MacworldExpo
• Event hashtag: #iFan13
• Facebook: https://www.facebook.com/MacworldiWorld
• LinkedIn: http://www.linkedin.com/groups/Macworld-Conference-Expo-1636267?home=&gid=1636267&trk=anet_ug_hm.

About Macworld/iWorld

Macworld/iWorld is the world’s Ultimate iFan Event for those who use, create and love Apple products. Attendees will encounter a unique celebration of Apple technology-infused art, music, and film, as well as learning opportunities, and a shopping mecca in our expo hall filled with products and services for Apple users of all skill levels and interests. Whether a home user, an artistic hobbyist, a professional or a true Technorati, Macworld/iWorld gives attendees the chance to experience all that the amazing world of Apple-related tools can offer. Macworld/iWorld will take place January 31 – February 2, 2013 at the Moscone Center West in San Francisco. For more information, please visit http://www.macworldiworld.com.

About IDG World Expo
IDG World Expo (www.idgworldexpo.com) is a leading producer of tradeshows and events for professionals and consumers seeking world-class education, strategic business relationships, and access to industry-leading products and services. IDG World Expo’s portfolio of conferences and events includes Macworld / iWorld, the MacIT® Conference, the Electronic Entertainment Expo® (E3®), Anime Expo®, The Game Marketing Summit, Enterprise MobileNext (mNext), and Macworld Mobile. IDG World Expo is a business unit of IDG, the world’s leading technology media, research and event company.

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Contact:

Marisa Borgasano

Schwartz MSL for IDG World Expo

(781) 684-0770

MacworldiWorld@schwartzmsl.com

March 5, 2013 • Santa Clara Convention Center • Santa Clara, California [Register now]
March 13, 2013 • John B. Hynes Convention Center • Boston, Massachusetts [Register now]

As the ICT industry continues its shift to the 3rd Platform, challenges, competition and opportunities abound. This new technology platform, leading growth and innovation in both traditional and nascent market segments, is built on mobile devices and apps, cloud services, mobile broadband networks, big data analytics and social technologies.  By 2020, when the ICT industry generates $5 trillion in spending, 40% of the industry’s revenues and – incredibly – 90% of its growth will be driven by 3rd Platform technologies that, today, represent just 22% of ICT spending. Countless market players are wisely catching on to the 3rd Platform story now, to advance their competitive edge.  

Boiled down, the 3rd Platform story illustrates the idea that the foundational Four Pillars of mobile, cloud, social, and Big Data are connected to each other, forming this new business innovation platform. While 3rd Platform battles and the role of key buyers are shifting, an increasingly strategic area of competition and growth is in the high-value mash-ups of those technologies into “3rd Platform solutions,” many of which involve new business and consumer services that are transforming whole industries. Think social mobile commerce, smarter cities, mHealth/eHealth, mobile/cloud payments, and more.  

Register now and join IDC’s leading analysts at Directions 2013 as they address these and other shifting market trends, as well as highlight the innovators leading the charge as the 3rd Platform continues to transform and mature.

For more information, including the full event agenda, please visit: www.idc.com/directions13.